Surveillance is a business.

Data brokers turn what you search, read and buy into a psychographic profile, then sell it to advertisers, insurers, employers and governments. Cloaks is built to fill that profile with people who never existed.

Poison your own record. That is the protection.

What you search and read is enough to infer your income, your health, your politics and your fears. Cloaks is built to keep that yours by burying it in the searches, purchases and questions of people a local model invented.

Starve an industry that shouldn’t exist.

Buying and selling people’s lives shouldn’t be a business model. Every profile Cloaks pollutes is one less they can trust, and a dataset nobody can trust is worth less than the one they paid for.

Cloaks poisons the profile, not the network. It doesn’t hide your IP address or where you are, and it doesn’t encrypt anything, so keep using the tools you trust for that.

Their inventory is already false.